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The Bottle
Apollo Nova is not a product made by chance. It is the result of origin, soil, and the people behind every step of the process. We combine traditional craftsmanship with modern bartending to create a distillate that tells the story of where it comes from.
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The Heritage
The story begins in Slovakia's "Bird Valley," where I grew up listening to the old masters in my godfather's distillery. Those stories of craftsmanship weren't just history—they became the blueprint for my own journey in spirits
We specialize in rare distillates from the heart of Europe, focusing on the unique, earthy character of the sugar beet. This flavor is incomparable and difficult to replace, representing a deep-rooted tradition in Slovakia.
I believe a great distillate belongs on every table. Each bottle is a symbol of hard work and a lifetime of experience, designed to bring people together to enjoy the same feeling I have for this craft.
Named after the Greek god who offered beets to the people, Apollo Nova is the "final touch" of this legacy. From the artisan glass bottle to the wild spirit within, we are proud to spread this Slovakian treasure to the world.
What We Stand For
Distilled and bottled in the heart of Central Europe, rooted in Slovak terroir and continental craftsmanship.
Every step from harvest to bottle is guided by human hands — no automation, no shortcuts, no compromise.
Sugar beets sourced from regional farms, water from local springs — every ingredient tells the story of its origin.
A reverence for tradition meets contemporary ambition — innovation within the framework of time-honoured practice.
Beet to Bottle
Sugar beets are hand-selected from regional farms at peak ripeness, when natural sugar content is highest.
Each beet is washed, peeled, and sliced by hand — a deliberate process that honours the raw material.
Natural enzymes break down starches into fermentable sugars over days — patience is the secret ingredient.
Double-distilled in a hand-forged copper pot still, the spirit emerges pure, smooth, and full of terroir character.
Mix & Serve
HIGHBALL, BEETROOT SALT & BEETROOT
STIR, ROCK, MICRO HERBS
SHAKE COUPE, LEMON, PEEL
STIR, ROCK, LEMON PEEL
BUILD HIGHBALL, APPLE & BEETROOT FOAM
SHAKE, COUPE, BASIL
BUILD, HIGHBALL LIME WEDGE & BLUEBERRIES
SHAKE, COUPE
SHAKE, COUPE, DRIED FRUIT
MUDDLE & SHAKE, ROCK
STIR, COUPE, CAPER / BASIL OIL
BUILD, HIGHBALL, RADISH SLICE
BUILD, HIGHBALL, APPLE SLICE
BUILD, HIGHBALL, BEET LEAF
The People
Founder
Maroš Potúček is one of Europe’s most respected bartenders. After years in London at the prestigious Bar Termini, he returned to Slovakia with a clear vision – to create a distillate that speaks the language of origin. Winner of the Falstaff Bar & Spirits Award – Best Bartender of Slovakia.
sales manager
Mária Juríková brings extensive experience in project management, international trade, and brand building and distribution to the Apollo Nova team. Her strategic thinking and strong sense for business opportunities play a crucial role in shaping the growth and long-term direction of the project.
Brand manager
Martin Hudák is a key contributor to the development of Apollo Nova, bringing years of experience from the global bartending scene. He works as a consultant at Ritual Consultancy, focusing on innovative concepts, education, and the development of hospitality projects worldwide. Within Apollo Nova, he is also responsible for the visual direction and product design, in collaboration with Adrián Juráček from Malina Studio.
PR manager
Oli Džupinková is a long-standing professional host and a well-known figure in the Slovak media landscape. She spent many years at Radio Expres, the most-listened-to radio station in Slovakia. She currently works as a podcast manager for Forbes Slovakia. She is also the author of several gastronomy-focused books, and her extensive network and creative projects reach far beyond Slovakia.
